Every single piece of promotional collateral, whatever the media, should not only influence and persuade people to respond, it should also positively effect the way they feel about the brand.

What the delegates said in dUBai

Thank you very much for opening our eyes in highlighting the do’s & don’ts in direct marketing one day seminar held at Jumeirah Beach Hotel, Dubai. It is really interesting to learn the way of doing direct marketing to attract more customers. I really enjoyed the classes as much as others do. I am sure it is going to make a change in my style of doing direct marketing of our products.
R. Chandra Sekar Business Development Manager

Andy,
I just wanted to say a huge thank you for coming to Dubai and sharing with us your wisdom and experience from over the years. I found the course very interesting and enjoyed watching some of the great ads over the years (particularly the Carlsberg one). A creative team I worked with on a Harvey Nichols print ad in London last year had written the Carlsberg 'greatest pub team' ad which is also one of my favourites and I was asking many questions about Bobby Charlton and all of the other great players he worked with on the ad.

Mimi Morrish -Harvey Nichols- Assistant Marketing Operations Manager


Dear Andy,
I was at your presentation in Murooj Rotana yesterday (the one sponsored by Airmiles), and thought you were absolutely brilliant.

I too am a marketing professional having spent 5 years in university studying the field, and nearing another 5 working for a variety of companies ranging from plastics to cosmetics, and now travel.

I strongly agree that direct marketing should be the new mantra, especially during these turbulent times. I also found your tips on copywriting very useful. I was not aware for example that the font type makes such a difference!

Will you be returning to Dubai in the near future? I would love to attend your 8-hour session to get more input on your views.
Kind regards,

Tehzeeb Huda-Senior Marketing Executive

I thought your Workshop was great!  It also made me more determined to focus on direct marketing in my business, rather than offering the full range of advertising services. When you plan your next workshop, let me know so that I can spread the word.
Corrina Cross-Strategy Marketing

Dear Mr. Owen,
 
I am one of the (2 beautiful) Air Miles employees who had the pleasure of meeting you and attending your Masterclass at the Air Miles forum on the 24th of February.
 
Your presentation had opened my eyes on the many benefits of direct marketing and how important a tool it is, now more than eve.
Shasnika DeMel
-Account Manager -Rewards Management Middle East FZ (AIR MILES)

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