Every single piece of promotional collateral, whatever the media, should not only influence and persuade people to respond, it should also positively effect the way they feel about the brand.

What the organiser said in SPAIN

“Andy Owen was this year’s featured speaker at our annual International Masterclass in Madrid.

He riveted our Spanish audience with a non-stop flood of ideas ready to be put into practice.  At day’s end, the participants were unanimous in their assessment that it had been a most inspiring, productive, practical and wonderful day.

Thank you Andy, for sharing your unequalled expertise with us -and for making us laugh and cry while continually raising our sights.”

Joost van Nispen
Chairman & CEO
ICEMD (The Institute of Direct & Interactive Marketing -Spain

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