Every single piece of promotional collateral, whatever the media, should not only influence and persuade people to respond, it should also positively effect the way they feel about the brand.

What the organiser said...

"Andy's Masterclass was very inspiring and fun. Delegate feedback was excellent and everyone agreed it was great to have someone of Andy's calibre here in Macedonia.

During the fantastic day, Andy presented all the benefits that direct marketing offers.

He gave all the delegates many, many excellent ideas how to promote and sell even in difficult times, such as today's.

Not one person left the Masterclass before it ended"

Vladimir Vecovski

General Manager, R3 Infomedia

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